New products

Adorable companion: with its cute face and vibrant colors, Sierra the Red Panda is an irresistible plush toy that will appeal to both children and adults.

Wellness effect (Weighted): this 32 cm model has a magical feature: it is a weighted plush. Its weight, subtly distributed, provides a sensation of calm and security as soon as you place it on yourself or hug it.

Softness & quality: signed by the French brand Histoire d'Ours, this plush offers an exceptionally soft touch and meticulous finishes.

Warm colors: its fur, mixing bright red/orange, white, and brown, brings a touch of warmth and cheerfulness to the bedroom decor.

The Lion sleeps Tonight" melody: it's not just a plush, it's a music box! Simply pull the bear's tail to trigger the famous, soothing tune that will lull or entertain baby.

100% made in france: handcrafted in the Brittany workshop at La Guerche-de-Bretagne, this bear guarantees exceptional quality and supports local craftsmanship.

Traditional softness: with its silky beige plush fur and timeless design, "Tam Tam" is a reassuring companion and a lovely decorative piece for the nursery.

Recycled filling: committed to the planet, its stuffing is made of 100% recycled polyester fibers, combining fluffiness with eco-friendliness.

French craftsmanship: this bear is proudly Made in France, in the brand's Brittany workshop at La Guerche-de-Bretagne. An ethical purchase supporting local artisans.

Trendy color (Khaki): dare to be original with this magnificent Khaki Green color. Modern and soothing, it fits perfectly into contemporary nursery decors (nature or forest themes).

Fleximoov® system: thanks to its innovative joints, this teddy bear comes to life! It can raise its arms, turn its head, or sit down. It's a truly interactive playmate for the child.

Eco-friendly: responsible softness: its stuffing is made of 100% recycled polyester fibers, combining fluffy comfort with respect for the planet.

100% Made in France: this bear is an exceptional product handcrafted in the brand's workshop in Brittany (La Guerche-de-Bretagne). Support French craftsmanship!

Fleximoov articulation: unique in its kind, it features the innovative Fleximoov® system that brings it to life. It can sit, raise its arms, or turn its head to follow the child's imagination.

Tender companion: with its classic brown color and 25 cm size, it is the ideal soft toy: small enough to be taken everywhere, big enough for great hugs.

Ideal birth gift: certified from birth (CE Standards), it is a safe, durable, and symbolic gift. Plus, a "Ours Français" fabric bag is included for free!

Cuddle Size (38 cm): think bigger with this 38 cm version. A generous size that makes this hippopotamus a prime companion for big, comforting hugs.

"Streetwear" look: he's got style! With his fanny pack worn across the shoulder ("Histoire d'Ours" logo) and his relaxed vibe, he brings a touch of fun and modernity.

Irresistible softness: designed by Histoire d'Ours, this beige plush stands out for the exceptional quality of its fur, dense and silky, inviting endless stroking.

Life companion: both a trendy decorative object for the bedroom and a confidant for the child, it transcends ages thanks to its timeless and sturdy design.

Unique "Streetwear" style: this hippo stands out from the crowd! With its little brown fanny pack worn across the chest and its relaxed vibe, it's the trendiest plush in the collection.

Extreme softness: true to Histoire d'Ours quality, this beige plush model offers a silky and fluffy touch, perfect for long moments of tenderness.

Meticulous details: we love the impeccable finishes: the mix of textures, the little tuft of hair on the head, and the embroidered "Histoire d'Ours" bag that adds a touch of realism.

Practical size (20 cm): neither too big nor too small, this 20 cm soft toy is easy for little hands to grab and can be taken anywhere, from the stroller to the bed.

Giant size: at 95 cm, this crocodile makes an impression! It's the perfect intermediate size: big enough to serve as a cushion or confidant, but manageable enough to be moved around the house.

Soothing Color: its Lagoon (blue-green) shade is a real charm asset. It brings a touch of softness and modernity to any child's room.

Incomparable softness: the Histoire d'Ours brand has endowed this reptile with silky fur and plush scales. This is a crocodile designed for caresses, not bites!

Birth gift: ideal for marking a birth or birthday, this large soft toy quickly becomes a centerpiece of the decoration and a life companion.

The ideal companion: at 60 cm, this crocodile is the perfect size: big enough for great hugs, but light enough to be carried everywhere by the child.

Trendy color: its Lagoon shade (a subtle mix of blue and sea green) adds a touch of softness and modernity to the nursery decoration.

Silky touch: true to Histoire d'Ours quality, this crocodile features incredibly soft fur and plush scales that invite stroking.

Reassuring friend: far from being scary, this gentle crocodile with kind eyes will quickly become the guardian of your child's nights.

Impressive XXL Size: at 125 cm long, this crocodile isn't just a plush toy, it's a statement piece! It impresses as much as it invites giant hugs.

Unique Lagoon color: its beautiful lagoon blue shade adds a touch of freshness and originality, fitting perfectly into modern or tropical themed nurseries.

Extreme softness: signed by Histoire d'Ours, this crocodile features exceptionally high-quality fur, silky to the touch, for moments of infinite tenderness.

Unforgettable gift: this is the ultimate "Wow" gift for a birthday or new baby. It quickly becomes the guardian of the bed or a favorite playmate.

Little Brown Bear Character: the famous little bear goes underwater! The Little Brown Bear figurine (removable) takes the helm of this lovely Peach-colored submarine.

2-in-1 transformation: this developmental toy does more than just float: its removable hulls allow the submarine to transform into a boat, stimulating coordination and fine motor skills.

100% eco-friendly: an ethical toy Made in France using 100% recycled plastic (shower gel bottles, milk jugs), safe and fully recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, it fully dismantles to dry perfectly and is dishwasher safe (max 40°C).

2-in-1 Submarine: this water toy offers a dual play experience: its removable hulls allow the submarine to transform into a small boat, stimulating children's coordination.

Explorer Mr. Fox: the vehicle is piloted by the Mr. Fox figurine (removable), the perfect companion for imagining adventures underwater or on the surface.

100% eco-Designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the submarine can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

2-in-1 Submarine: this water toy offers a dual play experience: its removable hulls allow the submarine to transform into a small boat, stimulating children's coordination.

Explorer Mr. Fox: the vehicle is piloted by the Mr. Fox figurine (removable), the perfect companion for imagining adventures underwater or on the surface.

100% eco-Designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the submarine can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

Little Brown Bear character: Bath time becomes an adventure with this seaplane piloted by the famous Little Brown Bear figurine, sparking toddlers' imagination.

2-in-1 transformation: magic! The seaplane has removable shells that allow it to transform into a boat, offering a construction game to develop coordination.

100% eco-friendly: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable.

Little Brown Bear character: Bath time becomes an adventure with this seaplane piloted by the famous Little Brown Bear figurine, sparking toddlers' imagination.

2-in-1 transformation: magic! The seaplane has removable shells that allow it to transform into a boat, offering a construction game to develop coordination.

100% eco-friendly: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable.

2-in-1 seaplane: this water toy sparks imagination with its convertible feature: the seaplane has removable hulls that allow it to transform into a small boat for endless fun.

Mr. Fox Pilot: the cockpit carries the Mr. Fox figurine (removable), the perfect companion for inventing aerial and aquatic exploration stories.

100% eco-designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the seaplane can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

2-in-1 seaplane: this water toy sparks imagination with its convertible feature: the seaplane has removable hulls that allow it to transform into a small boat for endless fun.

Mr. Fox Pilot: the cockpit carries the Mr. Fox figurine (removable), the perfect companion for inventing aerial and aquatic exploration stories.

100% eco-designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the seaplane can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

Little Brown Bear character: features the beloved Little Brown Bear figurine in the cockpit, turning bath time into a real adventure.

2-in-1 transformation: magic! The helicopter transforms into a boat thanks to its removable shells, allowing children to build and deconstruct the vehicle as they please.

100% eco-friendly: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable.

Perfect hygiene: guaranteed mold-free, it is fully dismountable (no glue or screws) and is dishwasher safe (max 40°C) for perfect drying.

2-in-1 helicopter: magic! This toy doesn't just fly; it's transformable. Its hulls nest together to form a helicopter but can also detach to become a small boat, offering endless building fun.

Mr. fox figurine: the cockpit hosts the pilot Mr. Fox (removable figurine included), the perfect companion for imagining rescue missions in the bath or on the sand.

100% made in france: manufactured entirely in France, this toy supports local craftsmanship and minimizes carbon footprint.

Recycled plastic: an eco-responsible toy crafted from 100% recycled material (shower gel bottles, milk jugs), safe (BPA-free), and fully recyclable.

2-in-1 helicopter: magic! This toy doesn't just fly; it's transformable. Its hulls nest together to form a helicopter but can also detach to become a small boat, offering endless building fun.

Mr. fox figurine: the cockpit hosts the pilot Mr. Fox (removable figurine included), the perfect companion for imagining rescue missions in the bath or on the sand.

100% made in france: manufactured entirely in France, this toy supports local craftsmanship and minimizes carbon footprint.

Recycled plastic: an eco-responsible toy crafted from 100% recycled material (shower gel bottles, milk jugs), safe (BPA-free), and fully recyclable.

Cleaning mission: driven by the Mr. Fox figurine, this fun garbage truck allows children to create stories about cleaning up and recycling.

2-in-1 Bin: cleverly designed for the beach or sandbox, the truck's rear bin is removable and doubles as a shovel or mold for building castles.

100% eco-designed: this toy is Made in France using 100% recycled plastic (shower gel bottles, milk jugs).

Sand tracks: perfect for outdoor play, it features patterned wheels that leave cool tracks and prints on the ground as it rolls

Firefighter alert: this truck features the Little Brown Bear figurine for imaginary rescue missions, turning the bath or beach into a fire station.

2-in-1 ladder: super fun, the truck's large ladder is removable: it detaches to become a water toy (for pouring and splashing) or for playing in the sand.

100% eco-friendly: an ethical toy Made in France using 100% recycled plastic (shower gel bottles, milk jugs), safe and sustainable.

Fun tracks: equipped with patterned wheels, the truck leaves cool tracks and prints on wet sand or dirt during its rescue runs.

Firefighter alert: this truck features the Little Brown Bear figurine for imaginary rescue missions, turning the bath or beach into a fire station.

2-in-1 ladder: super fun, the truck's large ladder is removable: it detaches to become a water toy (for pouring and splashing) or for playing in the sand.

100% eco-friendly: an ethical toy Made in France using 100% recycled plastic (shower gel bottles, milk jugs), safe and sustainable.

Fun tracks: equipped with patterned wheels, the truck leaves cool tracks and prints on wet sand or dirt during its rescue runs.

Cleanliness adventure: accompanied by the Petit Ours Brun figurine, this garbage truck invites children to imagine stories about keeping things clean and recycling.

2-in-1 bin: fun and practical, the truck's rear bin is removable: it detaches to be used as a shovel or a mold in the sand.

100% eco-designed: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable itself.

Outdoor play: Perfect for the beach or garden, it features patterned wheels that leave fun tracks and prints on the ground or sand as the truck rolls.

Little Brown Bear Character: Features the beloved Petit Ours Brun figurine (removable) to join your child in imaginative play at the park or on the beach.

Fun features: built for outdoor play, this truck has a tilting dumpster that detaches to become a shovel, and patterned wheels to leave fun tracks in the sand.

100% made in france: manufactured in the Auvergne-Rhône-Alpes region and assembled in Pays de la Loire, this toy supports local craftsmanship and ensures high quality.

Recycled materials: crafted from 100% recycled plastic (HDPE from shower gel and milk bottles), giving a second life to everyday waste.

Little Brown Bear character: this dump truck features the beloved Petit Ours Brun figurine (included), joining your child for imaginative play at the beach or in the garden.

2-in-1 dumpster: cleverly designed, the vehicle features a tilting dumpster for unloading sand, which is also removable to be used as a shovel or a mold.

Sand tracks: perfect for outdoor play, the truck is equipped with special patterned wheels that leave fun tracks and prints in the sand as it rolls.

100% eco-designed in France: manufactured in France, this toy is made from 100% recycled plastic (milk jugs, soap bottles) and is guaranteed to be glue-free and screw-free.

Clever 2-in-1 design: this dump truck sparks imagination with its smart features: the dumpster tilts to unload cargo and is removable to be used as a sand shovel!.

Perfect for sand play: great for the beach or sandbox, it features patterned wheels that leave cool tracks in the sand, perfect for building roads.

100% Eco-designed: made in France, it is crafted from 100% recycled plastic (milk bottles, soap bottles) and is fully recyclable itself.

Easy to clean: unlike standard trucks, this one creates no rust (no screws) and is easy to wash with water or in the dishwasher (max 40°C).

Petit Ours Brun Character: features the beloved Petit Ours Brun figurine (removable), turning bath time into a fun imaginary adventure for toddlers.

Eco-friendly & french: an ethical toy 100% Made in France, crafted in the Auvergne Rhône-Alpes region from 100% recycled plastic (bottles, milk jugs) sourced in Normandy.

2-in-1 Design: fun and educational, the boat features removable hulls that allow kids to build and deconstruct the vehicle, or transform it into a barge.

Perfect Hygiene: guaranteed mold-free, it is fully dismountable (no glue or screws) and is dishwasher safe (max 40°C) for easy cleaning and drying.

Beloved character: features the famous Petit Ours Brun figurine (removable) to join baby in aquatic adventures and spark their imagination.

Perfect hygiene: guaranteed mold-free, this toy is fully dismountable (no glue or screws) and is dishwasher safe (max 40°C) for perfect drying with no residue.

100% made in france: an ethical toy manufactured in the Auvergne Rhône-Alpes region and hand-assembled in Pays de la Loire, supporting local craftsmanship.

Recycled plastic: made from 100% recycled material (milk bottles, shower gel bottles), this boat gives a second life to daily waste while being completely safe for babies.

Perfect hygiene: no more moldy bath toys! Fully dismountable, it doesn't trap water, dries perfectly, and is even dishwasher safe (<40°C).

Play & imagination: this 2-in-1 toy transforms (boat or barge) and includes a removable Mr. Fox figurine, stimulating coordination and storytelling.

100% eco-designed: this boat is Made in France using 100% recycled plastic (from shower gel and milk bottles) and is fully recyclable itself.

Fun & 2-in-1: comes with a removable Mr. Fox figurine to spark imagination. The hull shells detach to transform the boat into a barge, allowing kids to build and deconstruct endlessly.

Perfect hygiene: no more mold! Fully dismountable, with no glue or screws, it is easy to clean (dishwasher safe <40°C) and dries without leaving residue.

Deposit system: innovative circular economy! The price includes a €2 deposit. Send it back for free when no longer in use to get your deposit back and ensure it gets recycled.

Medieval hero: the "Tristan" model instantly transforms your child into a noble knight of the Middle Ages, ready for tournaments and heroic adventures.

Royal Finishes: this costume stands out for its richness: a velvet tunic adorned with a coat of arms, enhanced by golden epaulets and a bronze-colored belt.

Chainmail effect: for perfect realism, the outfit includes a chainmail imitation hood, an essential detail to protect the knight's head without the weight of metal!.

Satin Cape: the majestic look is completed by a flowing satin cape that flutters in the wind during wild chases.

Everyday hero: this complete costume allows children to transform into a true guardian of the peace, enforcing law and order during their playtime missions.

Full kit included: more than just an outfit, the set includes a cap, a detailed jacket, a pretend walkie-talkie, and plastic handcuffs.

Realistic design: the jacket is meticulously designed with buttons, practical pockets, a police badge, and a sleeve patch for an authentic official look.

Comfort & durability: built for action, this costume is made from sturdy and comfortable materials, ensuring it holds up well even after many imaginary arrests.

Space mission: this complete costume transforms your child into a real space explorer, ready for an intergalactic mission with a vibrant blue jumpsuit.

Realistic details: the outfit features embroidered badges inspired by real astronaut uniforms, adding an authentic touch for immersive role-play.

Helmet included: unlike heavy plastic helmets, this set includes a foam helmet that is light and comfortable to wear, completing the look without getting in the way.

Easy to wear: designed for independence, the jumpsuit features a central zipper that makes it quick and easy to put on and take off before every mission.

Fairy-Tale volume: this sumptuous dress stands out with its exceptional volume thanks to four superimposed petticoats in satin and organza, worthy of the grandest balls.

Sparkling bodice: the top of the dress is crafted from satin adorned with sequins, adding a touch of light and preciousness to the costume.

Removable hoop: a key feature of this model is the included separate hoop, allowing the child to choose between maximum volume or a more fluid drape ("wear with or without!").

Refined details: the waist is highlighted by an integrated belt decorated with a delicate fabric flower, adding a romantic and polished finish.

Magic & elegance: this costume embodies pure enchantment with its mix of noble materials and refined details, transforming every child into a "true fairy".

Refined top: the dress features a velvet top adorned with shimmering sequins and straps, enhanced by a delicate flower belt.

Voluminous skirt: the bottom of the dress consists of two superimposed petticoats (one satin, one tulle) for a puffy and airy effect worthy of the finest shows.

Wings included: the set includes a magnificent pair of golden butterfly wings (tulle and gold) with large dimensions ($42 times 45$ cm) to complete the look.

Fairy accessory: the "Apolline Fairy Wings" are the essential accessory to complete a fairy costume and add a touch of magic to your child's dress-up collection.

Imagination & creativity: designed to stimulate the mind, these wings allow children to "explore their imagination" and "express their personality" through role-play.

Quality & safety: true to Labay's brand values, this product focuses on "fun, creativity, and safety," offering a "high-quality" play accessory.

One size: practical and versatile, this model comes in TU (One Size), easily fitting most children to grow along with them.